Picked your Audience?

Ag marketers use print magazines at a rate nearly two-thirds higher than the average marketer, with just under seven in 10 saying they still make use of magazines in some way. Why? Fewer and fewer farmers every year taking a larger and larger market share means today's ag customer requires a long-duration sales cycle emphasizing after-sale nurturing and focus on long-term customer value. Targeting the existing customer base makes print content a natural customer-retention tool.

Defined your Objectives?

This is not your father's marketing communication. It's not even your older sister's. Custom content, print or digital, in today's market has to answer to a tall order when it comes to performance standards: Strategically concepted, flawlessly targeted, carefully executed and fully held to results controls.

Hire the Best

Once you have the audience and objectives and you need the inspired mechanic to put his hands on the job and execute from the beginning concept to the final ROI evaluation and all points in between, call. With decades of content experience, I am your content marketing advocate not afraid to get dirt under his fingernails.